Get the Guide to Content Strategy
If you’re publishing marketing content without a content strategy, you’re doing what we call “random acts of marketing.” Throwing out a bunch of content and hoping someone reads it never produces results. When you add a smart content strategy to your marketing plan, you’ll never have to wonder if you’re addressing the right topics, using the right content types, or publishing in the right places.
In this guide, you’ll learn:
- What exactly is a content strategy?
- The work you need to do BEFORE you can create a content strategy
- The right way to choose topics and content types
- How to determine your optimal publication frequency
- The second biggest mistake in content marketing (after not having a content strategy at all!)
DON'T MISS this guide to creating an effective content strategy that delivers the results you want.